New Money Ideas: Event Targeting

New Money Ideas: Event Targeting

Are local events coming back to your community?  Are you seeing your industry start to host in-person events? We are. Across many regions of the country, we are seeing live events come back! So, this is the perfect time to pull out the calendar and look at what events...
New Money Ideas: Recruitment Ad Campaigns

New Money Ideas: Recruitment Ad Campaigns

Your advertisers are likely bending your ear about their open job reqs and hiring woes.  Seems like everyone is hiring.  Here’s who is, according to the Bureau of Labor Statistics. Hospitality: Bars, restaurants and hotels  Local Government Healthcare: Pharmacies,...
Focus on Furniture

Focus on Furniture

Many may think that furniture retailers aren’t interested in advertising right now. While that may be true, they should be. Home furnishings aren’t a COVID necessity like bottled water or toilet paper, but the need for comfortable spaces brings tremendous opportunity...
Travelers Are Booking 2021 Trips Now

Travelers Are Booking 2021 Trips Now

As lockdown restrictions are lifting across the nation, restless travelers are planning their next getaway. According to a recent eMarketer report, 27% of U.S. travelers are looking to book a trip before the end of 2020.   What does this mean? It means that NOW...
Programmatic Advertising, Explained

Programmatic Advertising, Explained

Are You Ready to Conquer Your Competition? The most fun you can have in digital advertising today is competitive conquering.  Your advertising clients will eat it up. And you sales team will be knocking out the signed insertion orders.  “How?”, you ask. Programmatic...