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5280 and January Spring: Shaping the Future of Denver Media
5280 and January Spring: Shaping the Future of Denver Media The January Spring team is thrilled to announce our CEO and founder Charity Huff has purchased and taken the lead at 5280 Magazine. Charity, a pioneer in digital marketing and niche media, formed 5280...
Holiday Advertising Trends to Watch in 2024
1. The holiday season is starting even earlier this year! (Huge shocker...) 2. Streaming TV is establishing itself as a powerhouse in holiday advertising in 2024 as shoppers are streaming more than ever. 3. Mobile shopping is ringing in the season as the...
Spotting the Red Flags: How to Identify a Phishing Message on Meta
Online phishing with a “ph” is when a hacker or thief tries to get access to your account by sending you a suspicious message or link that asks for your personal information. These messages may also claim that your account will be banned or deleted if you don’t follow...
How to Promote Your Digital Offering on Your Website
How do you let people know what digital products and services you offer? Media Kit? Your sales team? Those are great places to promote your digital offering, but there are a few more that should be on your list: Your website! A paid ad campaign, targeting your...
Click-Through Rates in 2024: What’s Considered Average in Your Industry?
Every advertiser wants to know how their campaign matches up in their industry. No one wants to fall behind the pack, and a little reassurance every once in a while is important. The burning questions on their minds are: What is a good Click-Through Rate for my...
Why Should Advertisers Move to Streaming TV in 2024?
So, what’s the buzz around Streaming TV? It’s 2024, the way that people watch TV is changing! Long gone are the days of moving your TV antennae with extreme care to weasel out a better signal. Cords are finally taking a break, making room for a double-digit migration...