by Sam | Aug 28, 2025 | Blog
Search isn’t what it used to be. With AI tools like Google’s AI Overviews and ChatGPT reshaping how people discover information, publishers and businesses need to rethink how they show up in search. The fundamentals of SEO still matter, but the way search engines...
by Sam | Jul 23, 2025 | Blog
Raise your hand if you listen to a podcast while working in the yard? How about streaming Spotify on your morning walk with the dog? You’re not alone—79% of Americans ages 12 and up listen to streaming audio every month, according to Edison Research. That’s a...
by Sam | Aug 27, 2024 | Blog
1. The holiday season is starting even earlier this year! (Huge shocker…) 2. Streaming TV is establishing itself as a powerhouse in holiday advertising in 2024 as shoppers are streaming more than ever. 3. Mobile shopping is ringing in the season as...
by charity | May 5, 2022 | Blog
Let’s address the elephant in the room. Paid Social’s value and effectiveness for hyper-targeted campaigns has changed since Apple’s IOS changes in 2021. That change has caused the targeting within Meta’s suite of social networks (Facebook, Instagram, Whats App) to...
by charity | Feb 1, 2022 | Blog
Hard to believe that in 2022 there are businesses that don’t have their own website, but it’s true. One of the questions we often get is if a digital campaign can click through to the client’s Etsy, Facebook, or Amazon page. The answer is no. The heart of the matter...
