Articles

Who’s taking a bite out of who?  Apple is coming directly after Facebook with its pending operating system change (IOS 14).  Apple is taking on Facebook under the veil of privacy.  But there is [...]

Charity Huff, our CEO, recently did a virtual hang out with our friends over at Data Joe.  Johnny Levy, Data Joe’s CEO, suggested a fun interview between the two of them. Here are some of [...]

As if there wasn’t enough change happening in our world right now, Google is rolling-back changes the industry has been anticipating. Last month, Google announced that it would be delaying the [...]

We’re excited to announce a strengthened partnership that expands Ad Sales Genius’ features and services into digital programmatic sales and coaching. “Digital programmatic sales are a viable [...]

Across the board, we’ve seen web traffic up for all of our publisher partners. For many sites, traffic is up 40-60%. You should be capturing that traffic using a site retargeting pixel. Site [...]

More Than Just Your Browser Google is a tool that so many of us use as a starting point for every search we conduct. But, from the moment your clients type their keywords into that screen or they [...]

Attention all foodies!  And, all of you with great food content.  The hashtags you use to tag your content is almost as important as the profile or review itself.  The hashtag is how people will [...]

We came across this Forbes piece in our daily read of the industry recently, and thought it was worth sharing: “It’s true that every click, share, and like produces a wealth of data. [...]

We are keeping tabs on the CCPA. The California Consumer Privacy Act (CCPA) went into effect on January 1 but has had a limited impact on our industry.  We find it interesting how Facebook, [...]

The California Consumer Privacy Act (CCPA) went into effect on January 1, and the marketing world yawned. It doesn’t look like anyone, even the state of California itself, knows what to do with [...]