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3 Tips on How to Write the Perfect AI Prompt
How to Write AI Prompts That Don’t Suck (Marketing Edition) You wouldn’t launch a client’s ad campaign without a strategy—so why treat AI tools any differently? AI tools like ChatGPT are powerful, but they’re not mind readers. Toss out a vague prompt like “Tell me...
Courtroom Drama in Techland: Meta’s Antitrust Battle & Google’s Monopoly Meltdown
The digital advertising world is no stranger to fast-paced changes—but lately, it’s moving at full-on courtroom-drama speed. Two major legal cases involving Google and Meta are making headlines, and depending on the outcomes, they could significantly reshape how...
Hyper-Targeted Marketing: Why Spray-and-Pray is So Last Season
Publishers, imagine this: Your advertiser needs a killer outfit for a big event. Instead of taking their exact measurements, they rush into a department store, grab the first suit off the rack that kinda, sorta fits, and call it a day. But wait—the sleeves are too...
How to Start Advertising on Streaming TV As a Small Business
Streaming TV (STV) is the hottest thing since sliced bread—or at least since people started cutting the cord. In January 2025, Nielsen reported that Streaming TV accounted for 42.6% of the time Americans spent watching TV, surpassing both cable and broadcast!...
5280 and January Spring: Shaping the Future of Denver Media
5280 and January Spring: Shaping the Future of Denver Media The January Spring team is thrilled to announce our CEO and founder Charity Huff has purchased and taken the lead at 5280 Magazine. Charity, a pioneer in digital marketing and niche media, formed 5280...
Holiday Advertising Trends to Watch in 2024
1. The holiday season is starting even earlier this year! (Huge shocker...) 2. Streaming TV is establishing itself as a powerhouse in holiday advertising in 2024 as shoppers are streaming more than ever. 3. Mobile shopping is ringing in the season as the...