by charity | Jun 17, 2021 | Blog
The big number of the summer – 96% of US Apple users have opted out of tracking. The winner in Apple’s privacy play is the consumer. The big loser, Facebook. Apple isn’t the only winner, in our opinion. Our publisher and agency partners are earning paid social media...
by ctippie | Nov 9, 2020 | Blog
It’s not a secret that not all digital ad campaigns are about instant clicks and conversions. In many cases, programmatic display campaigns should be used to influence — then when customers are ready to engage, your client’s brand is top-of-mind. What drives...
by ctippie | Oct 9, 2020 | Blog
As lockdown restrictions are lifting across the nation, restless travelers are planning their next getaway. According to a recent eMarketer report, 27% of U.S. travelers are looking to book a trip before the end of 2020. What does this mean? It means that NOW...
by ctippie | Sep 1, 2020 | Blog
Who’s taking a bite out of who? Apple is coming directly after Facebook with its pending operating system change (IOS 14). Apple is taking on Facebook under the veil of privacy. But there is more to the story. Here’s our take: With the new IOS, Apple requires users...
by ctippie | Jun 29, 2020 | Blog
Charity Huff, our CEO, recently did a virtual hang out with our friends over at Data Joe. Johnny Levy, Data Joe’s CEO, suggested a fun interview between the two of them. Here are some of our favorite highlights from their conversation. Or, watch the interview...
