height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=222920441582607&ev=PageView&noscript=1" /
Digital is Absolutely Lighting the Way

Digital is Absolutely Lighting the Way

Watch our in-depth webinar on digital, here! That shining light on the horizon is digital. January Spring is optimistic for our partners, as we look ahead to 2023 revenue and growth. Working with hundreds of media companies across the US, we have the pulse on what’s...
Paid Social Media still gets results

Paid Social Media still gets results

Let’s address the elephant in the room.  Paid Social’s value and effectiveness for hyper-targeted campaigns has changed since Apple’s IOS changes in 2021.  That change has caused the targeting within Meta’s suite of social networks (Facebook, Instagram, Whats App) to...
Why Google Analytics is a Must in 2021

Why Google Analytics is a Must in 2021

As publishers, you’ve seen your local and regional businesses struggle with the shift they’ve had to make to stay afloat in 2020. From eat-in to take-out. Browsing a boutique to curb-side pick-up. We’ve seen the same from our vantage point here at January Spring. ...