by Sam | Aug 28, 2025 | Blog
Search isn’t what it used to be. With AI tools like Google’s AI Overviews and ChatGPT reshaping how people discover information, publishers and businesses need to rethink how they show up in search. The fundamentals of SEO still matter, but the way search engines...
by Sam | Aug 27, 2025 | Blog
Let’s unwrap the truth: This year’s holiday shopping season won’t be business as usual. If you’re planning your Q4 campaigns like it’s still 2019, Santa’s not the only one getting ghosted. Shoppers are savvier. Budgets are tighter. And thanks to mobile, social, and...
by charity | Oct 25, 2021 | Blog
This is a common question and one we don’t mind answering. However, it’s not as clear-cut as we’d all like it to be. The click-through rate is just one of many KPI’s (key performance indicators) used in our industry and measures how often people who view an ad...
by charity | Oct 8, 2021 | Blog
Are local events coming back to your community? Are you seeing your industry start to host in-person events? We are. Across many regions of the country, we are seeing live events come back! So, this is the perfect time to pull out the calendar and look at what events...
by charity | Oct 5, 2021 | Blog
Your advertisers are likely bending your ear about their open job reqs and hiring woes. Seems like everyone is hiring. Here’s who is, according to the Bureau of Labor Statistics. Hospitality: Bars, restaurants and hotels Local Government Healthcare: Pharmacies,...
