Fresh Air For Digital Marketing
Digital Marketing
Programmatic Advertising
Social Media Advertising
Search & Content Advertising
We are the digital partner
you’ve been searching for.
At January Spring our niche is niche. We work with niche media companies and agencies at every skill level to transform the way they do digital.
Programmatic Advertising
We use automated technology to place your ads on websites, targeting users based on their interests, browsing habits, and physical location. Reach potential consumers with the right message, at the right time, in the right place.
Social Media Advertising
It’s 2025. Having a social media strategy for any brand is crucial for your digital presence. By implementing a strong social media strategy, brands can connect with users and ultimately convert them into loyal customers.
Search & Content Advertising
Want to increase your website visibility? We optimize websites to improve their visibility and ranking on search engine results pages, thereby increasing organic traffic.
Our Services
Make Digital Simple.
We Will Coach you how to:
- Develop multi-channel marketing plans designed to reach your audience across platforms.
- Offer audience-based programs to deliver precision-targeted campaigns.
- Introduce digital-first solutions to attract non-advertisers.
- Retain and grow print advertisers by integrating digital strategies seamlessly.
Combined Years of Experience
Specialized Team Members
Sales Reps Trained to Sell Digital Smarter
Our blog
Say “I do” to Winning Over the Bride
Bridal season is on the horizon and that means the planning is occurring right now. Advertisers need to be in-front of brides now. January Spring approaches weddings with a full-funnel marketing plan because there’s an entire wedding party that needs to be taken into...
Surviving Google’s Cookie Apocalypse
You can think of cookies as a file that a browser uses to be able to have identifiers or information about someone’s visit to a page. It’s a little piece of code used to provide insight about someone’s actions online. These files are what we would call an identity...
Planting Thoughts in Your Holiday Shopper’s Minds
Tis the season, yet again, to another few months of family time, being merry, and well, let’s be honest… spending money. While consumers are figuring out their savings and prepping a list for the big, jolly man up North, businesses are also getting ready in terms of...
Paid Social Media still gets results
Let’s address the elephant in the room. Paid Social’s value and effectiveness for hyper-targeted campaigns has changed since Apple’s IOS changes in 2021. That change has caused the targeting within Meta’s suite of social networks (Facebook, Instagram, Whats App) to...
Don’t Give Away Your Customers
Hard to believe that in 2022 there are businesses that don’t have their own website, but it’s true. One of the questions we often get is if a digital campaign can click through to the client’s Etsy, Facebook, or Amazon page. The answer is no. The heart of the matter...
The Future of Programmatic Advertising
What Is Programmatic Advertising? Programmatic advertising is an algorithmic process of buying and selling ad inventory in real-time across a network of media, information, and entertainment websites and apps. Rather than a direct buy, where an advertiser places an...
What is a good CTR for my programmatic display campaign?
This is a common question and one we don’t mind answering. However, it’s not as clear-cut as we’d all like it to be. The click-through rate is just one of many KPI’s (key performance indicators) used in our industry and measures how often people who view an ad...
Digital Made Easy
What sets us apart?