Fresh Air For Digital Marketing
Digital Marketing
Programmatic Advertising
Social Media Advertising
Search & Content Advertising
We are the digital partner
you’ve been searching for.
At January Spring our niche is niche. We work with niche media companies and agencies at every skill level to transform the way they do digital.
Programmatic Advertising
We use automated technology to place your ads on websites, targeting users based on their interests, browsing habits, and physical location. Reach potential consumers with the right message, at the right time, in the right place.Â
Social Media Advertising
It’s 2025. Having a social media strategy for any brand is crucial for your digital presence. By implementing a strong social media strategy, brands can connect with users and ultimately convert them into loyal customers.
Search & Content Advertising
Want to increase your website visibility? We optimize websites to improve their visibility and ranking on search engine results pages, thereby increasing organic traffic.
Our Services
Make Digital Simple.Â
We Will Coach you how to:
- Develop multi-channel marketing plans designed to reach your audience across platforms.
- Offer audience-based programs to deliver precision-targeted campaigns.
- Introduce digital-first solutions to attract non-advertisers.
- Retain and grow print advertisers by integrating digital strategies seamlessly.
Combined Years of Experience
Specialized Team Members
Sales Reps Trained to Sell Digital Smarter
Our blog
Your Guidebook to B2B Advertising Â
U.S. B2B advertising via digital channels will jump to 48% of total spend by the end of 2023… that is a BIG deal! We want to make sure you’re growing in digital and don’t miss out on owning your niche and having the most robust advertising offerings in your industry....
The Terminology Your Advertisers Are Asking About
Terms to Know in Digital The majority of ad spend is going to digital. We want to make sure you’re growing in digital and don’t miss out on owning your niche and having the most robust advertising offerings in your industry. Our goal is to help you demonstrate the...
What’s the difference between Google Display Network (GDN) and Programmatic via DSP?Â
What’s the difference between Google Display Network (GDN) and Programmatic via DSP? One of the most often asked questions by B2B advertisers is, “What’s the difference between Google Display Network and Programmatic via a DSP". First, let’s define a few the term...
The Power of the Perfect Product Mix
Direct Mail is on the radar for many local and regional businesses in 2023. If you sell direct mail as part of your advertising product set, we suggest you charge head-long into also offering household level targeting and even targeted eBlasts. There are many reasons...
More Focus on Engagement Means Better Performance
Seems like every year is declared the year of Measurement. 2023 doesn’t look different aside from the forced upgrade to GA4. For us digital marketers, the focus on measurement and performance is more than welcome. We love spreadsheets ☺ Advertising analytics should...
Your Update on the Google Analytics Switch & Guide to Navigating It
The web runs on Google Analytics (GA). Not by choice. It became the de facto analytics tools many, many years ago. Adobe Analytics has been adopted by big-brands and large e-commerce companies. But Google Analytics is believed to own as much as 55% to 86% of the...
Digital is Absolutely Lighting the Way
Watch our in-depth webinar on digital, here! That shining light on the horizon is digital. January Spring is optimistic for our partners, as we look ahead to 2023 revenue and growth. Working with hundreds of media companies across the US, we have the pulse on what’s...
Digital Made Easy
What sets us apart?