Fresh Air For Digital Marketing
Digital Marketing
Programmatic Advertising
Social Media Advertising
Search & Content Advertising
We are the digital partner
you’ve been searching for.
At January Spring our niche is niche. We work with niche media companies and agencies at every skill level to transform the way they do digital.
Programmatic Advertising
We use automated technology to place your ads on websites, targeting users based on their interests, browsing habits, and physical location. Reach potential consumers with the right message, at the right time, in the right place.
Social Media Advertising
It’s 2024. Having a social media strategy for any brand is crucial for your digital presence. By implementing a strong social media strategy, brands can connect with users and ultimately convert them into loyal customers.
Search & Content Advertising
Want to increase your website visibility? We optimize websites to improve their visibility and ranking on search engine results pages, thereby increasing organic traffic.
Our Services
Make Digital Simple.
We Will Coach you how to:
- Develop multi-channel marketing plans designed to reach your audience across platforms.
- Offer audience-based programs to deliver precision-targeted campaigns.
- Introduce digital-first solutions to attract non-advertisers.
- Retain and grow print advertisers by integrating digital strategies seamlessly.
Our blog
What are the Hot Advertising Categories Right Now?
Almost every sales team meeting we join includes this question, “What are the hot categories right now?” We are glad that media sales professionals think this way. Sales 101, call on prospects who have a need to place advertising right now. When taking a category...
The Power of the Perfect Product Mix
Direct Mail is on the radar for many local and regional businesses in 2023. If you sell direct mail as part of your advertising product set, we suggest you charge head-long into also offering household level targeting and even targeted eBlasts. There are many reasons...
More Focus on Engagement Means Better Performance
Seems like every year is declared the year of Measurement. 2023 doesn’t look different aside from the forced upgrade to GA4. For us digital marketers, the focus on measurement and performance is more than welcome. We love spreadsheets ☺ Advertising analytics should...
Digital is Absolutely Lighting the Way
Watch our in-depth webinar on digital, here! That shining light on the horizon is digital. January Spring is optimistic for our partners, as we look ahead to 2023 revenue and growth. Working with hundreds of media companies across the US, we have the pulse on what’s...
Remarketing Your Audience For Your Highest Reward
We consistently hear from our publisher partners, that the need to grow their digital audience is just as important as their digital ad goals. We agree! We would like to praise and acknowledge one of the publishers that we work closely with, NEI Turner. BRAVA...
Say “I do” to Winning Over the Bride
Bridal season is on the horizon and that means the planning is occurring right now. Advertisers need to be in-front of brides now. January Spring approaches weddings with a full-funnel marketing plan because there’s an entire wedding party that needs to be taken into...
Surviving Google’s Cookie Apocalypse
You can think of cookies as a file that a browser uses to be able to have identifiers or information about someone’s visit to a page. It’s a little piece of code used to provide insight about someone’s actions online. These files are what we would call an identity...
Digital Made Easy
What sets us apart?