by Sam | Dec 4, 2023 | Blog
Only 100 days until the holiday day season is in full swing. Yes, we know it’s barely swimsuit season and the kids are still enjoying summer popsicles, but as marketers, we are gearing up for Santa. Get out your jingle bells and stock up on turkey because the holiday...
by Sam | Dec 4, 2023 | Blog
Welcome to the world of First-Party Data, where January Spring turns your audience into GOLD. Stay ahead of your competitors with a highly targeted audience list curated from your publishing data! Now you may be wondering, what is First-Party Data? First-Party Data...
by Sam | Nov 1, 2023 | Blog
In 2023, the only thing constant is change, and paid social media is leading the way in the ever-evolving digital landscape! This year, new statistics and data have highlighted the undeniable power and potential of paid social media to help you and your advertisers...
by charity | Jun 6, 2023 | Blog
U.S. B2B advertising via digital channels will jump to 48% of total spend by the end of 2023… that is a BIG deal! We want to make sure you’re growing in digital and don’t miss out on owning your niche and having the most robust advertising offerings in your industry....
by charity | May 30, 2023 | Blog
Terms to Know in Digital The majority of ad spend is going to digital. We want to make sure you’re growing in digital and don’t miss out on owning your niche and having the most robust advertising offerings in your industry. Our goal is to help you demonstrate the...
by charity | May 23, 2023 | Blog
What’s the difference between Google Display Network (GDN) and Programmatic via DSP? One of the most often asked questions by B2B advertisers is, “What’s the difference between Google Display Network and Programmatic via a DSP”. First, let’s define a few the...
