by Sam | Aug 28, 2025 | Blog
Search isn’t what it used to be. With AI tools like Google’s AI Overviews and ChatGPT reshaping how people discover information, publishers and businesses need to rethink how they show up in search. The fundamentals of SEO still matter, but the way search engines...
by Sam | Jun 17, 2025 | Blog
If you’re a content creator, publisher, or run a media site, here’s some news you’ll want to hear (and probably won’t like): Google is using your content to train its AI models—without compensation, permission, or even a heads-up.And while your content quietly powers...
by Sam | Apr 23, 2025 | Blog
The digital advertising world is no stranger to fast-paced changes—but lately, it’s moving at full-on courtroom-drama speed. Two major legal cases involving Google and Meta are making headlines, and depending on the outcomes, they could significantly reshape how...
by charity | Nov 1, 2022 | Blog
You can think of cookies as a file that a browser uses to be able to have identifiers or information about someone’s visit to a page. It’s a little piece of code used to provide insight about someone’s actions online. These files are what we would call an identity...
by charity | Oct 4, 2022 | Blog
Tis the season, yet again, to another few months of family time, being merry, and well, let’s be honest… spending money. While consumers are figuring out their savings and prepping a list for the big, jolly man up North, businesses are also getting ready in terms of...