Fresh Air For Digital Marketing
Digital Marketing
Programmatic Advertising
Social Media Advertising
Search & Content Advertising
We are the digital partner
you’ve been searching for.
At January Spring our niche is niche. We work with niche media companies and agencies at every skill level to transform the way they do digital.
Programmatic Advertising
We use automated technology to place your ads on websites, targeting users based on their interests, browsing habits, and physical location. Reach potential consumers with the right message, at the right time, in the right place.
Social Media Advertising
It’s 2024. Having a social media strategy for any brand is crucial for your digital presence. By implementing a strong social media strategy, brands can connect with users and ultimately convert them into loyal customers.
Search & Content Advertising
Want to increase your website visibility? We optimize websites to improve their visibility and ranking on search engine results pages, thereby increasing organic traffic.
Our Services
Make Digital Simple.
We Will Coach you how to:
- Develop multi-channel marketing plans designed to reach your audience across platforms.
- Offer audience-based programs to deliver precision-targeted campaigns.
- Introduce digital-first solutions to attract non-advertisers.
- Retain and grow print advertisers by integrating digital strategies seamlessly.
Our blog
What is First-Party Data & How Can You Use it to Your Advantage?
Welcome to the world of First-Party Data, where January Spring turns your audience into GOLD. Stay ahead of your competitors with a highly targeted audience list curated from your publishing data! Now you may be wondering, what is First-Party Data? First-Party Data...
Navigating Paid Social Media in 2023
In 2023, the only thing constant is change, and paid social media is leading the way in the ever-evolving digital landscape! This year, new statistics and data have highlighted the undeniable power and potential of paid social media to help you and your advertisers...
Your Guidebook to B2B Advertising
U.S. B2B advertising via digital channels will jump to 48% of total spend by the end of 2023… that is a BIG deal! We want to make sure you’re growing in digital and don’t miss out on owning your niche and having the most robust advertising offerings in your industry....
The Terminology Your Advertisers Are Asking About
Terms to Know in Digital The majority of ad spend is going to digital. We want to make sure you’re growing in digital and don’t miss out on owning your niche and having the most robust advertising offerings in your industry. Our goal is to help you demonstrate the...
What’s the difference between Google Display Network (GDN) and Programmatic via DSP?
What’s the difference between Google Display Network (GDN) and Programmatic via DSP? One of the most often asked questions by B2B advertisers is, “What’s the difference between Google Display Network and Programmatic via a DSP". First, let’s define a few the term...
What are the Hot Advertising Categories Right Now?
Almost every sales team meeting we join includes this question, “What are the hot categories right now?” We are glad that media sales professionals think this way. Sales 101, call on prospects who have a need to place advertising right now. When taking a category...
The Power of the Perfect Product Mix
Direct Mail is on the radar for many local and regional businesses in 2023. If you sell direct mail as part of your advertising product set, we suggest you charge head-long into also offering household level targeting and even targeted eBlasts. There are many reasons...
Digital Made Easy
What sets us apart?