by Caeli Palmer | Jul 27, 2026 | Blog
Let’s be honest. Most new advertising products show up with a lot of hype and very little substance. This isn’t one of those times. OpenAI recently launched advertising inside ChatGPT, and if you’re paying attention to where consumers are spending...
by Caeli Palmer | Mar 4, 2026 | Blog
For years, digital marketing followed a familiar path: search intent, clicks, and conversions. Brands optimized keywords, chased traffic, and measured success by how often someone clicked “learn more.” But attention doesn’t live there anymore. Today, discovery is...
