
DIGITAL MARKETING

Welcome! You are in the right place.
Welcome to January Spring.
We Serve Agencies, Publishers & Resellers Around the World.
Whether your business is in the midst of its own Digital Transformation or has fully embraced the need to service your advertising clients with an agency approach – you’ve found the right partner with January Spring.
As you get to know us, you’ll see we don’t act like a big, stuffy firm. We want to be your partner in this fast-changing advertising world. Count on us for well-informed advice, high-touch service, and the best digital marketing solutions. That’s the promise we make every day, to every partner.
Think of us as your
Chief Marketing Technology Officer
Our Advertising Solutions are Designed as a
Natural Extension of What Makes You Unique
Programmatic Advertising
social Advertising
search & content advertising
• B2B Media
• B2C Media
• Associations
• Agencies
• Expos & Events
• Out of Home
• Audio Media
• Direct Mail, Coupons & Deals
We’re into Long-Term Relationships
Crazy, thought – treat your clients well, do great work, and everyone wins. We’ve found that many of our clients start working with us on that first marketing project, which then turns into another project, and then another. We are in this for the long-haul. And, we view our relationships as long-term partnerships. So, let’s get started!
The Future of Programmatic Advertising
What Is Programmatic Advertising? Programmatic advertising is an algorithmic process of buying and selling ad inventory in real-time across a network of media, information, and entertainment websites and apps. Rather than a direct buy, where an advertiser places an...
What is a good CTR for my programmatic display campaign?
This is a common question and one we don’t mind answering. However, it’s not as clear-cut as we’d all like it to be. The click-through rate is just one of many KPI’s (key performance indicators) used in our industry and measures how often people who view an ad...
New Money Ideas: Event Targeting
Are local events coming back to your community? Are you seeing your industry start to host in-person events? We are. Across many regions of the country, we are seeing live events come back! So, this is the perfect time to pull out the calendar and look at what events...
Newsletter
Ray of Light Newsletter
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