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The Terminology Your Advertisers Are Asking About

The Terminology Your Advertisers Are Asking About

Terms to Know in Digital  The majority of ad spend is going to digital. We want to make sure you’re growing in digital and don’t miss out on owning your niche and having the most robust advertising offerings in your industry. Our goal is to help you demonstrate the...
More Focus on Engagement Means Better Performance

More Focus on Engagement Means Better Performance

Seems like every year is declared the year of Measurement. 2023 doesn’t look different aside from the forced upgrade to GA4. For us digital marketers, the focus on measurement and performance is more than welcome. We love spreadsheets ☺ Advertising analytics should...